CYCLEMANIA NOW HAS GIOS BIKES IN STORE!
These bikes are renowned worldwide for their beautiful styling, high build quality and traditional craftsmanship. Cyclemania now has these amazing bikes in stock. Come in and check them out.
In the early days (1930’s), GIOS produced city bikes which had a classic appearance and looked nothing like their bikes of today. They expanded their design in the early seventies to produce the ‘Easy Rider’, which had the appearance of a Harley Davidson motor cycle and caught the attention of many at the 1971 Milan Cycle Show. None more so than Giorgio Perfetti, the multi-millionaire owner of chewing gum company ‘BROOKLYN’, who ordered 100 Easy Rider bicycles for a competition being run by his company. This relationship proved to be the turning point for GIOS, later pushing them onto the world stage.
In 1972, BROOKLYN decided to create and sponsor a new professional cycling team, with GIOS bikes being their ride of choice. The new BROOKLYN team, headed by two of the biggest stars of the era, Roger De Vlaemink and Patrick Sercu, quickly became a major force in professional cycling. From 1973-1977 the BROOKLYN team amassed an enviable list of results including classics such as Paris-Roubaix, Milan-Sanremo, Tour of Flanders and the 1974 Tour de France green jersey….. the list goes on.
The now famous ‘GIOS BLUE’ colour was originally developed by Alfredo Gios to match stars and stripes on the jersey of the BROOKLYN team. This unique and recognisable colour combined with the success of the BROOKLYN team, meant that GIOS and GIOS BLUE became an iconic part of a rich Italian cycling history…. and to this day enjoys an almost cult following among cycling enthusiasts worldwide. For more details see HERE.
New and existing newsletter subscribers (subscribe at foot of page) to receive our limited offer of a full GIOS package of Bottle cages, water bottle, Jersey and key ring holder as well as still receiving your VIP discount.